NOW OR NEVER TOUR — A UNIQUE REUNION TOUR
FORMER AND CURRENT MEMBERS OF NOW UNITED ARRIVE IN BRAZIL
The long-awaited “Now or Never” tour from the global pop group Now United has officially arrived in Brazil!
Uniters will get to experience the group’s grand return to the stage with a special lineup that brings together members from all generations.
Tour Dates:
November 14, Friday, 9:00 PM – São Paulo / Vibra São Paulo
November 15, Saturday, 8:30 PM – São Paulo / Vibra São Paulo
November 19, Wednesday, 8:30 PM – Rio de Janeiro / Vivo Rio
November 20, Thursday, 8:30 PM – Belo Horizonte / BeFly Hall
November 25, Tuesday, 8:30 PM – Recife / Classic Hall
The tour features 17 confirmed members: Sabina (Mexico), Josh (Canada), Krystian (China), Hina (Japan), Sina (Germany), Shivani (India), Sofya (Russia), Bailey (Philippines), Diarra (Senegal), Nour (Lebanon), Savannah (Australia), Desirée (Brazil), Melanie (Ivory Coast), Rachel (Indonesia), Jayna (Philippines), Luke (United States), and Ariel (Hong Kong, China) — the newest member of Now United.
Created by British entrepreneur Simon Fuller, Now United is the world’s first global pop group. The band officially announced its new world reunion tour, the Now or Never Tour, celebrating the long-awaited return of both current and former members. The shows highlight the group’s biggest hits and introduce exciting new material from its next era.
Formed by artists from all around the world, Now United has become a global phenomenon since its debut in 2018, amassing over 174 million followers on social media and billions of views on YouTube. Having performed in more than 20 countries, the group has graced stages such as Allianz Parque (São Paulo) and The O2 Arena (London).
The Now or Never Tour promises a nostalgic and powerful show for fans — featuring a brand-new setlist, iconic choreography, and stunning visuals that reinforce the group’s core message: celebrating diversity and unity through music and dance.
OPENING ACT: NOAH NOAH
After five years as a member of Now United, singer Noah Urrea launched his solo career in September 2025. Performing under the stage name NOAH NOAH, he has already released two singles and has been exciting his fans on social media with his solo work.
In a surprise video, Noah announced the opening shows:
"Surprise, I’m coming to Brazil! I’ll be joining Now United on the Now or Never Tour as the opening act, starting in São Paulo on November 14. Over the past few months, I’ve been working on my music and developing my project as an artist, and when this opportunity came up, it all fit perfectly for me to join the tour as the opening act for the rest of the shows in Brazil.
It’s a blessing to be part of this tour and share my music with you. It will also be very special to reunite with my Now United family, and I can’t wait to see the show they’ve prepared with so much hard work and dedication — it’s going to be amazing!
I love you all, love you! ??" — said the singer.
Dates and Times of the Opening Shows:
November 14, Friday, 9:00 PM – São Paulo / Vibra São Paulo
8:50 PM
November 15, Saturday, 8:30 PM – São Paulo / Vibra São Paulo
8:20 PM
November 19, Wednesday, 8:30 PM – Rio de Janeiro / Vivo Rio
8:20 PM
November 20, Thursday, 8:30 PM – Belo Horizonte / BeFly Hall
8:20 PM
November 25, Tuesday, 8:30 PM – Recife / Classic Hall
8:20 PM
Children or adolescents aged between 12 and 14 years, who are not accompanied by their parents or legal guardians, may remain at the event provided they are accompanied by a legal representative, authorized in writing with a notarized signature, delegating responsibility to a person over 18 years old. (Model 2 available on the TJPE/NUDIJ website)
Adolescents aged 15 to 17 may enter without being accompanied by parents or legal guardians, provided they carry written authorization with a notarized signature or a digital signature through the GOV.BR website, in accordance with the authorization model provided in ordinance No. 001/2017 of TJPE.
Children under 12 years old may only enter if accompanied by parents or legal guardians.
